Installer & Reseller Partner Program

Wholesale access for professional installers and resellers.

Earn tier status as you grow.

Partner Eligibility

Who This Program Is For

An earned partner program for qualified trade professionals.

For

Qualified trade partners

  • Christmas light installers
  • Commercial and event contractors
  • Commercial-focused resellers
Not for

Direct-buy requests

  • Homeowners / residential buyers
  • Cities, HOAs, municipalities buying direct Sales / Commercial inquiry required

How the Partner Program Works

A simple path from application to partnership.

01

Apply

Submit your business info and proof of professional status.

02

Review & Tier
Assignment

We review and assign your tier based on volume or projected spend.

03

Get Access

Unlock programmatic wholesale systems and partner support.

04

Grow

Advance to higher tiers and unlock expanded benefits.

Partner Tier Benefits

Unlock expanded benefits as you grow with us.

Standard Partner

  • Programmatic wholesale systems
  • Stocked, repeatable offerings
  • Standard support
🏅

Preferred Partner

  • Enhanced partner support
  • Programmatic + limited custom access
  • Dedicated contact
👑

Elite Partner

  • Priority support
  • Earlier access to seasonal planning
  • Expanded custom eligibility
📊

Distributor Partner

  • Strategic partnership
  • Priority custom collaboration
  • Multi-market support

Tier placement is earned based on annual volume and partnership alignment.

Frequently Asked Questions

Get quick answers to our most frequently asked questions and discover how easy it is to start selling holiday decor today!

How It Works – FAQ & Steps

JOIN THE ST NICK'S PARTNER NETWORK

How it Works

? Who can apply?
Anyone interested in starting or growing a business by reselling our products can apply. Whether you're an individual entrepreneur, small business owner, commercial decorators, home designers, or content creators, you're welcome to join our Reseller Program.
? Do I need a Shopify store?
A Shopify store is recommended for the smoothest setup, but you can still apply without one and we’ll guide you through the next steps.
? How are orders fulfilled?
Once you make a sale, we handle production and shipping so you can focus on sales and customer relationships.
? Can I order samples before committing?
Yes. Approved partners may request samples to review product quality before launch.
? Do you ship internationally?
International shipping is available in select regions. Rates and delivery times vary by destination.
Step 1
Apply &
get approved
Step 2
Connect your Shopify store
via invite
Step 3
Add products
and set your price
Step 4
🛒
Make the sale,
we handle shipping

What You Can Buy

Access our full catalog of commercial holiday décor and lighting systems.

Programmatic Trees & Décor

Commercial-grade Christmas trees and coordinated décor systems.

Pole Décor Programs

Street pole decorations for commercial districts and municipalities.

Walkthrough Statement Pieces

Arches, tunnels, and photo-op installations.

Garland & Wreath Programs

Commercial garland and wreath systems in various sizes.

LED Commercial Lighting

Professional-grade LED lighting systems and accessories.

Custom & Signature Pieces

Tier + approval required for custom fabrication.

Partner Expectations

What to know before you apply.

Professional trade partners only

Valid business credentials and professional installation experience required.

Seasonal timelines apply

Order deadlines and lead times vary by season and product category.

Custom work is approval-based

Custom fabrication requires tier eligibility and project approval.

Production-dependent availability

Inventory and fulfillment timelines depend on production schedules.

Ready to Apply CTA

Ready to Apply?

Apply for partner status and we’ll place you in the correct tier based on your business profile and projected volume.

Apply Now